Brain Positive Leader · Top performance without risking health, relations or wellbeing.

WHEN YOU KNOW WHAT YOU SHOULD DO - AND STILL DON'T DO IT

FREE

Maybe it was about sleeping more, taking more breaks, stop handling emails in the evenings.

You knew exactly what you needed to do.
You’d made up your mind. 

Yet nothing happened.

Be the one that succeed with change

THIS IS FOR YOU IF...

You recognise at least one of these

You’ve tried to change a habit and ended up back in the same pattern

You know exactly what you should do - and don’t do it anyway

You’ve restarted the same change several times

You have started wondering what you are doing wrong

THE TRAPS
  • Seven traps. Easy to fall into. Possible to manage.

  • The snippet gives you a name for each trap, the explanation for why you get stuck - and help to move forward.

#1

NOT BAD ENOUGH

When change doesn’t feel urgent enough to act on. The discomfort is manageable, so the brain chooses the familiar.

#2

NOT APPEALING ENOUGH

When change is logical but doesn’t feel worth the effort for you, in your actual life.

#3

NOT FAST ENOUGH

When you don’t see a difference quickly enough. The brain needs early evidence to keep going.

#4

NOISE

When change drowns in everything else. Daily life takes over. Later never comes.

#5

SOLO

When you try to change completely on your own without letting anyone know.

#6

SETBACK

When it pushes back and the brain reads it as failure. Without a plan for setbacks, it’s easier to give up than to adjust.

#7

IDENTITY

When the change doesn’t feel like you. The brain prioritises identity over behaviour. And the choice is simple.

THE RESULT

CHANGE THAT LASTS

You are probably normal. You’re falling into some of the traps. And you’re doing it without knowing they exist - that’s what makes them so hard to get past.

I will be with you...

I am Maria Engström Eriksson. For over 20 years I have helped ambitious leaders reach their goals - and their team's goals - without risking health, relationships or wellbeing.

I have seen how many leaders, just like you, struggle with creating the changes they know is good for them. 

My passion is making complex brain research practical and usable in everyday leadership. Not models that sound good but ones that actually work.
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1,000+

Leaders trained in Brain Positive leadership
MY BELIEF
Most leadership and performance problems can be solved when we understand how the brain works and are prepared to support it.
Civil engineer (industrial economics) · Master's in Psychology · Certified neuroleader · ICF coach · NLP trainer
Author of Brain Athlet (2024) and Jag leder Hjärna (2012)

Be the one who makes the change happen